الذكاء العاطفي في المبيعات

You'll learn how to apply the five core components of emotional intelligence—self-awareness, self-regulation, motivation, empathy, and social skills—in real sales situations, including how to manage high-pressure conversations, stay composed during objections, and handle setbacks without losing focus.

It is for sales professionals who want to go beyond product knowledge and use emotional intelligence to adapt during client conversations, guide negotiations with confidence, and build lasting relationships based on trust.

You'll build skills in emotional intelligence, empathy, and customer relationship building, including applying self-awareness and self-regulation, using empathy to uncover client priorities, demonstrating resilience, and adapting your communication style.

The lessons cover an introduction to emotional intelligence, the role of emotional intelligence in sales, and managing emotions and building resilience, along with a knowledge check.

By the end, you'll know how to lead client conversations with calm, awareness, and professionalism that supports long-term trust.