Debugging with Google Analytics

Name: Debugging with Google Analytics
Author: Christopher Pittman

troubleshooting common Google Analytics issues

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Course: On-Demand

In this video, I want to introduce you to some of the tools that we'll use to troubleshoot issues with tags in Google analytics. Things that where it may not be clicking correctly or we may be missing certain pieces due to filters or certain data's being screened out or the tag's not firing at all in tracking. So, I want to introduce you to some of these tools. The first tool we'll look at is called DebugView and that's within the Configure tab in Google Analytics. And it's this report here. It takes a minute to load, so I've preloaded it for the purpose of this video. We'll actually grind this circle here, will actually fill in over time. It takes a few minutes to do so. I went ahead and loaded that, so that you could see this report. If there are issues here, it will, it will tell you what's happened in the last 30 minutes and if there are problems. It's not always the best tool within Google analytics. I, I think there are problems with it. I think it is maybe a little flooded. But it does catch the bigger issues, such as major website issues, such as 404s. You'll catch some of that here and things affecting traffic. You'll have some, some here as well. And that's the debug report in Google Analytics. Now, the next tool I like to use is actually a Chrome extension, which is Google Tag Assistant. And I will go through this report in detail in the next video, actually walk through some of these errors. And then in the following video, we'll actually go through and correct some of these issues that are reported here within this tag reporting. So, Tag Assistant, Google Tag Assistant. Absolutely love it. It's my favorite for troubleshooting Google Analytics issues, because it will give us a good depth of information, including if certain things aren't firing and we'll get into that in the next video. And then Google Tag Manager, of course. And then, of course, the Tag Assistant. They look like this here Tag Assistant and the Tag Legacy Assistant, which actually like better in a lot of ways that Legacy Tag Assistant, but it is a little tricky to use. So I'll demonstrate how to use that in an upcoming video. Okay, so that's been introduction to the tools that we'll use to troubleshoot Google Analytics tag issues.

Advanced Provider : Christopher Pittman 2 Lessons · 12m in Arabic, German, English, Spanish, French, Portuguese, Urdu, Chinese

Course Description

This chapter will review and explain the common issues related to Google tags and Google Analytics bugs that can affect account reporting. There are three tools that anyone with advanced Google training should know how to use, this selection of videos covers these and how they relate to troubleshooting and correcting Google tag problems. The first and most common issue related to Google tags is the improper installation of the Google tag within the website. The methods to check for this error and how to correct it is discussed. Other common issues are also discussed and how best to correct them.

What You'll Learn

Define and identify common issues with Google Analytics installation
Use the tools that check Google tag installation for issues
Take action to avoid and correct common installation issues
Use Google Tag Assistant to review tag and account problems
Explain the flag colors in Google Tag Assistant and what they mean
Recognize nonstandard implementation of Google tags

Key Takeaways

The most common Google tag issue is the improper installation of the Google tag within the website.
This chapter covers three troubleshooting tools that anyone with advanced Google training should know how to use.
The course explains methods to check for tag installation errors and how to correct them.
Google Tag Assistant uses flag colors that indicate the status of tag and account problems.
Bugs in Google tags and Google Analytics can affect account reporting.

Frequently Asked Questions

What does this course cover?

It reviews and explains common issues related to Google tags and Google Analytics bugs that can affect account reporting, including improper installation of the Google tag and how to check for and correct it, along with other common issues.

Who is this course for?

It is aimed at anyone with advanced Google training who should know how to use the three troubleshooting tools the videos cover for correcting Google tag problems.

What tools will I learn to use?

You will learn to use Google Tag Assistant to review tag and account problems, including understanding what the different flag colors mean, as part of troubleshooting Google tag installation.

What lessons are included?

The chapter includes lessons on Troubleshooting Tools and Tag Assistant.

What skills does this course build?

It builds skills in Google Analytics, Google Tools, Google Tag Manager, Google Web Toolkits, Issue Tracking, and supports Google Analytics Certification.