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KnowledgeCity

Talent Acquisition Management

Ensure your talent acquisition plan is current and competitive
Preview the first lesson free — get full access to all 7 lessons.
Course: On-Demand
Intermediate Provider Annette Hooker  7 Lessons ·  26m  in English, Spanish 

Course Description

In this Talent Acquisition Management course, you’ll learn how to optimize your talent acquisition strategy. This involves creating a compelling employer brand, using the right tools and technology to manage talent acquisition processes, and refining your processes. You’ll also learn about incorporating diversity, equity, inclusion, and belonging initiatives into your hiring practices to create a supportive workplace for every candidate you source.

It can be difficult to recruit top talent if your company has a negative reputation. Employer branding differentiates your company from the many other companies that candidates interact with when searching for jobs. Your branding showcases your image and makes you attractive to potential applicants. Strong employer brands lead with the company’s purpose, mission, and values to attract like-minded candidates. Your branding also incorporates your company culture and your employee value proposition. Once you’ve built a solid brand, it’s important to select the right tools and technology. Recruitment technology like applicant tracking tools and resume databases can make a big difference in the talent acquisition process through automation and other time-saving measures. This course also covers how to refine and optimize your talent acquisition process with data analytics and current market trends.

What You'll Learn

  • Create or update a compelling employer brand that reflects your company's purpose, mission, values, culture, and employee value proposition
  • Recognize common recruitment tools and technology, such as applicant tracking tools and resume databases, used to automate the talent acquisition process
  • Apply transactional data, predictive analytics, and current market trends to refine and optimize your talent acquisition process
  • Distinguish between reactive and proactive approaches to diversity, equity, inclusion, and belonging
  • Identify ways to incorporate diversity, equity, inclusion, and belonging into your hiring practices and company

Key Takeaways

  • Optimizing talent acquisition involves building a compelling employer brand, using the right tools and technology, and refining your processes.
  • Employer branding differentiates your company from others, showcasing your image to make you attractive to potential applicants.
  • Strong employer brands lead with the company's purpose, mission, and values to attract like-minded candidates, and incorporate company culture and the employee value proposition.
  • Recruitment technology like applicant tracking tools and resume databases improves the talent acquisition process through automation and other time-saving measures.
  • Incorporating diversity, equity, inclusion, and belonging initiatives into hiring helps create a supportive workplace for every candidate you source.

Frequently Asked Questions

What will I learn in this Talent Acquisition Management course?

You'll learn how to optimize your talent acquisition strategy by creating a compelling employer brand, using the right tools and technology to manage talent acquisition processes, and refining your processes. The course also covers incorporating diversity, equity, inclusion, and belonging initiatives into your hiring practices.

Does this course cover recruitment tools and technology?

Yes. It covers common recruitment technology such as applicant tracking tools and resume databases, which can make a big difference in the talent acquisition process through automation and other time-saving measures.

How does this course address diversity, equity, inclusion, and belonging?

It explains the differences between a reactive and proactive approach to diversity, equity, inclusion, and belonging, and identifies ways to incorporate these initiatives into the company to create a supportive workplace for every candidate you source.

How is the course structured?

The course includes lessons on an Introduction, Creating an Effective Employer Branding Strategy, Using the Right Tools and Technology, Refining Your Recruitment Process, Talent Acquisition and Hiring for Diversity, Optimizing Your Talent Acquisition Plan, and a Test Your Knowledge section.

What skills will I gain from this course?

You'll build skills in diversity, equity, and inclusion initiatives, employer branding, and the use of recruitment tools.

Professional Certifications and Continuing Education Units (CEUs)

HR Certification Institute® (HRCI®)

Recertification Credits: 0.5

Certification Program Categories:
HR GeneralBusinessCaliforniaGlobal
Society for Human Resource Management (SHRM®)

Professional Development Credits (PDCs): 0.5

Certification Program Categories:
Leadership & NavigationBusiness AcumenConsultationGlobal MindsetEthical PracticeRelationship ManagementAnalytical AptitudeCommunicationDiversity, Equity & Inclusion

KnowledgeCity is approved by SHRM as a Recertification General Provider to offer SHRM-CP or SHRM-SCP professional development credits (PDCs). By taking the courses approved by SHRM, KnowledgeCity can award SHRM Professional Development Credits (PDCs) for HR knowledge and competency programs related to the SHRM Body of Applied Skills and Knowledge™ (the SHRM BASK™).